The young employee at Westside Bike & Snow in the article put it very directly: when existing suppliers launch new products, they prioritize that existing partner over unknown brands. This statement reveals the core logic of B2B—the accumulation of trust is harder to replace than the product itself. For Taiwan manufacturers approaching new customers, pushing product specifications has limited value. A more practical entry point is to identify product categories or niches that the other party's current suppliers do not cover well (such as specific styles or customization needs), then start with a small trial order to lower the other party's cost of trying. At the same time, position yourself as a "supplementary option" rather than a "replacement for their current supplier" to reduce the buyer's psychological resistance. The first order doesn't need to be large; the goal is to get on the list and establish a business relationship, so you have a chance of being remembered first when the other party expands their product range in the future.